Crowd AD / Talent Coordinator
An aspiring casting talent Sini is a former Make Up Artist and Hairdresser who’s shifted into assistant directing and casting in 2022.
Sini’s speciality is open, hands-on attitude with exceptionally good social skills. She’s in her element with cast, extras, elderly, kids – anyone who needs a little extra care and love (may we say most of filmmakers in the middle of any production!). Sini works efficiently and is willing to learn more to be able to deliver even better in the future.
Sini has been able to develop her skills further on both casting and on-set crowd management during the last year. Currently she’s looking into gaining more experience as the Extras Casting Director or Crowd AD. She’s also interested in evolving her skill set in productional work – on everything regarding preparations for productions, administration, HR and so on. Every now and then Sini also jumps back into Make Up and Hair – she’s assisted on larger productions and even has few shorts as the Designer under her belt.
Logical positions for Sini are would be working either as the Crowd AD or Crowd Casting Director on a local, smaller scale production (eg. lower budget TV series) or as a part of AD or production teams on a larger one. She’s also a potential worker for any production office or set – helping hand for the production team starting from running errands to coordinating cast and extras.
Education details
BA in scriptwriting and media content production
(Film & Television) / Metropolia University of Applied Sciences / Graduated in 2023
Participant at BBG AD Bootcamp – 8-week further education course of Assistant Directing / 2022
Beauty Marketing Degree / Helsinki Design School / 2014
Vocational School studies of Hair & Makeup Artist / International Make Up Centre / 2008
Hire Sini for positions such as
Selected works
TV Series
AS A 2ND ASSISTANT DIRECTOR
AS A CROWD CASTING DIRECTOR
AS A 3RD ASSISTANT DIRECTOR TRAINEE
AS A CRAFTY
AS A LOCATIONS ASSISTANT / TRAFFIC CONTROLLER
AS A PRODUCTION ASSISTANT INTERN
Feature Films
AS A 2ND ASSISTANT DIRECTOR (CROWD MANAGEMENT)
AS A CROWD PA
AS A CRAFTY
News and current affairs
AS A TALENT COORDINATOR
Shorts
AS AN ASSISTANT CASTING DIRECTOR
AS A 3RD ASSISTANT DIRECTOR (CROWD MANAGEMENT)
Commercials
AS A CASTING DIRECTOR
AS AN ASSISTANT CASTING DIRECTOR
AS A CASTING ASSISTANT
Besides these productions Sini has worked on the following short films as a part of her BA studies:
Rakkauden juhla / Metropolia School of Applied Sciences / 2023 – dir. Senni Lätti – 1st Assistant Director
Kosketus / ELO Film School / 2023 – dir. Gyöngyi Fazekas – Make Up & Hair Designer
ASAP / ELO Film School / 2023 – dir. Hannu-Pekka Peltomaa – Make Up & Hair Designer
Tikkari / ELO Film School / 2023 – dir. Sameli Muurimäki – Make Up & Hair Designer
Sini on other platforms:
